Most content does not rank. Here is why, and how to fix it.
Publishing content without a keyword strategy is expensive and ineffective. Before you write a single word, you need to understand which terms your audience actually searches for, what they intend to find, and how competitive the landscape is. That is what a content SEO strategy delivers.
We build content strategies around topic clusters: a pillar page that covers a broad subject authoritatively, supported by cluster pages that go deep on specific subtopics. This structure signals to Google that you are an expert on the topic — not just someone who mentioned the keyword once.
Our deliverable includes a complete keyword universe, organised by search intent, competition level, and commercial value. Each cluster is mapped to a content brief that tells a writer exactly what to cover, which questions to answer, what format to use, and which internal links to include. You can hand the briefs to your own team or commission us to write the content.
What this service has delivered
A B2B SaaS company in Turin grew from 800 to 14,000 monthly organic visitors in 7 months by executing our content cluster strategy across 6 core topics.
A travel agency in Florence produced 40 content pieces following our briefs and ranked on page 1 for 118 of 200 target keywords within 5 months.
What is included in this service
Every item listed here is part of the standard scope. We do not advertise services we do not deliver.
Choose the scope that fits your project
All options below cover the same core service — they differ in scope, volume, or scale. Not sure which one is right for your site? Ask us before purchasing.
Questions about this service
The most common questions we get from clients who are considering this service, answered directly.